The Genius Design of Apple Park

I sympathize with the programmers. Open concept is fantastic. It's bright, airy, energizing and for a lot of people reduces anxiety and encourages a feeling of community and socializing. But I remember in college how much we needed the lab dungeon. No windows, minimal glass, just white walls. Sometimes you wouldn't even have phone service. Just a way to go down and cut off all distractions and connections besides you, your thoughts, and whatever you were working on. Everything in life is made of compromises and if there's one thing Steve Jobs wasn't known for, it was compromising.

The trees Dave selected for Apple Park and how they were grown changed the nursery industry in California. The trees are natural hybrids of different drought tolerant oaks native to climates which resemble what the Bay Area will be in 50-100 years, and were grown in nurseries for the first time for this project. The pots the trees grew in are completely different than the hard-sided ones usually seen. They allow trees to grow faster, cheaper, and with better root systems that don’t wrap around. All the trees grown for this project came out so well, that California’s largest tree grower switched all of their nurseries to this new pot.

Sometimes I see the topic of these videos I think to myself, "I'm not interested in that." But about a week later I watch, and I'm blown away. Incredible work

I can tell you as a developer myself, that open floor plans are only good for management, not for the devs themselves. Most development does not require collaboration, except on integration points, so I have little need for the constant open air to the people around me. As mentioned, it's more of a distraction than anything. Also, developers are generally less outgoing, so crave that personal space that an office or cubicle gives.

This video didn't even touch on the very impressive anti-earthquake system that the building has. That in itself is a video worth making

As an Architecture Student, this video is well done. It's incredible how Neo managed to animate, render, to ideally use the images and videos provided, the music, and the narration. Well done!

"Perhaps the goal wasnt to create the most practical campus, but rather to create a building that embodies some form of perfection that is intended to set standards" I really really liked that

There is no doubt Apple Park is one of the most recognisable facilities on this earth. I would love to see it in-person one day.

It looks gorgeous, but I'm glad I worked at Infinite Loop from '97-'10. Most folks had private offices and it was easy to "bump into" Steve and have informal discussion (which was motivating). Nevertheless, the gardens and health/exercise facilities @ Apple Park look amazing...the Infinite Loop gym was pretty minimalist.

Its hard watching Steve like that. He's so low energy but clearly still full of passion about his work. He will be missed, a true one-of-a-kind.

The shades outside the windows also cut down on the "ant under a magnifying glass" effect that you'll come across if you cover the Wynn in Vegas. The inner curve will reflect sunlight onto one area and absolutely bake whatever is there. Blocking the direct sunlight will minimize this effect. It's also a form of passive cooling by reducing the greenhouse effect of letting the direct sunlight in. Bounce lighting gives you plenty of light, direct light gives you heat.

Neo is the reason why we don't need to watch the television, these documentaries are way better!

Kudos to Neo, maintaining quality+quantity all these years!

This video is so well done! I like that the music is calm, it helps me to enjoy the video better than high and intense music used in many explainer videos on YouTube. Subbed!

What a nice ad slick video...Velvet, calm voice... great 3D animations.. emotional seances of Steve JOBS. THANK YOU.

Most people are taught that "you only need a good job to become rich". These billionaires are operating on a whole other playbook that many don't even know exists.

It hurts to see Steve like that. I lost my father in law last year to cancer also. Though flawed as any human, both men were inspirations to me. (Ironically, my father in law was an architect). Thank you for this video and the journey it took us on for a place that is part of the legacy of someone special to so many of us.

This is such a wonderful and well made video. Thank you so much. Very enlightening and inspiring as an architecture student

Yeah, open offices are the bane of productivity. To not disturb anyone everyone is just quiet. It's amazing that this is still a thing. Give me a small office with a door I can close and a white board any day, or I just work remotely.

I watched multiple videos about the campus, but this one summarizes it and adds a lot of answers to questions "why" they did it the way the did. It is also amazing how smoothly you explained that the beautiful design does not always goes with practicality. The fact is that beauty of the office pretty much never goes with practicality. From my expierence I know that office deisgn is usually visualization of ego of GM or CEO of the company.