The Business Strategies Behind Trader Joe’s, Primark, Chipotle and More | WSJ The Economics Of

Published 2023-12-01
What are some of the strategies of the most successful businesses around the world? Why does Trader Joe’s offer a limited range of items? How does T.J. Maxx thrive in recessions?

From Primark and Barnes & Noble, to Domino’s and Chipotle, WSJ talked to CEOs and business leaders about their unique approach leading these major brands.

Chapters:
0:00 Trader Joe’s
4:54 Primark
12:00 Spirit Halloween
17:52 Chipotle
25:01 T.J. Maxx
30:42 Used Rolexes
37:20 Nintendo
42:31 Barnes & Noble
48:24 Lego
54:14 Domino’s

The Economics Of
How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's "treasure-hunt" model to the economics behind Amazon's AWS.

#TraderJoes #Chipotle #WSJ

All Comments (21)
  • @tahirisaid2693
    Mark J. Kohler's videos are a treasure trove of invaluable insights and wisdom! His multifaceted expertise in tax, legal, and wealth management makes him a go-to resource for navigating the complexities of personal and small business finance. Mark's engaging delivery and practical advice have significantly enhanced my understanding of wealth-building strategies .
  • @ChildishDanbino
    In my experience, taking a picky spouse to Trader Joe’s is the best way to get them to expand their horizons. Everything there seems so appealing even if it’s out of your comfort zone. For anyone wondering, I was the picky spouse.
  • @Kitzus
    I don’t get the hate for “repeated content”, surprisingly even though I’m a subscriber I haven’t seen any of these videos and thoroughly enjoyed this compilation
  • @RfmasMasda
    OK LISTEN UP, I been struggling for two years with finding a good strategy and THIS ONE IS GOLDDDDDDDD. I can’t believe it was this easy. LOL THANKS YOU’RE THE BEST!!
  • @OneKindWord
    Several years ago I was touring a lab in Harvard Medical School and I was surprised to see Legos in use. They were being used to hold specimens that were constantly needed to switch heights and Legos were very flexible for the task.
  • They also accept Foodstamps! Even though they didn't hire me when I applied for a position on their team, I still.will.always shop there. They're Animal friendly and they always look out for their Customers. Their prices are simply Terrific and EVERYTHING is Organic.
  • @noniboo1521
    I LOVE TRADER JOES!!❤❤❤ My favorite store I go at least 2 to 3 times a week!! The best customer service, love the specialty items, and love the organic fruits. Best of all their prices are BETTER than the box stores!!! They are my first stop in grocery shopping.
  • @cecilia-kc4pv
    I love primark. It's very affordable. I bought lots of things from primark in Madrid. I was going there every day during my vacation. It's my favorite store ❤.
  • @Emmetd27
    Fun fact. Primark is an Irish company. It’s called Pennys there but that name was already taken in the UK so they called it Primark
  • @user-mu4mx5ql1u
    correction on 3:56: Trader Zoe's can add and remove items to and from its shelves.
  • @mr.mathenge
    Seriously enjoyed this video!! We need more!!! So much learning, so much amazement at the ingenuity that business people come up with. Love it!
  • @sunilmenon6344
    4:48 dipping oreos umm I mean Joe-Joe's in sweet cannoli dip is definitely life in the fast lane
  • Excellent content, WSJ! Please continue. As an international brand, consider using metric measurements alongside the Imperial system. It only takes 30 seconds to add a conversion, benefiting your global audience 😬
  • @mist4735
    I love these hope they go broader and cover companies even from other countries
  • @jacysoul
    I wish there was trader joe's in Canada
  • @marsinsmusic
    Great video.. Amazing work, thank you and big respect for the production !
  • One of my family member is by all definition a dream customer for many of the businesses highlighted here. Over the years they've said exactly what these businesses wanted them to feel while shopping at their locations. It's fascinating to see this economic relationship playout so perfectly from both sides.