How Atari Tried to Appeal to Kids

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Published 2024-01-31
Atari had a lot of success making games using licensed properties. Later on, they started making games that were targeted for kids. They even made a Kids Controller. What was Atari really going for? And were the games purely educational?


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Full List of 2600 Controllers:
atariage.com/controller_list.php?SystemID=2600

Children’s Games:
atariage.com/label_page.php?LabelID=13

Unreleased Peanuts Prototype:
www.atariage.com/software_page.php?SoftwareLabelID…


Chapters:

0:00 Introduction
1:35 Computer vs Console
2:39 Keyboard & TouchPad Controller
4:43 Other Controllers
6:13 Kids Controller
7:28 Games
10:05 Summary
11:01 Why Kids Games?
11:43 Outtro


Special thanks to the following users from pexels.com for the stock footage:

84LENS, 霍天赐, A frame in motion, Ahmet Akpolat, Andrew Hanson, Anna Hinckel, Anvar Tushakov, Artem Podrez, Caleb Oquendo, Cottonbro, Cristian Dina, Curtis Adams, DAV Grup 1, David McBee, Distill, Drones Scot, Edward Jenner, EKATERINA BOLOVTSOVA, Ekrulila, Evgenia Kirpichnikova, Free Videos, George Morina, Glen McBride, Hirsh Philippe, Jack Sparrow, Joseph Redfield, Kampus Production, Kamrul Chowdhury, Karolina Grabowska, Kelly, Kindel Media, Ksenia Chernaya, MART PRODUCTION, Mikhail Nilov, Miguel Á. Padriñán, Mike B, Monstera, Nazim Zafri, Nicole Michalou, Pavel Danilyuk, Pete Wales, pickarick, Pixabay, Polina Tankilevitch, Pressmaster, RDNE Stock project, Ricky Esquivel, RODNAE Productions, Ron Lach, Ruvim Miksanskiy, Sora Shimazaki, Steve B, Thirdman,Tiger Lily, Tima Miroshnichenko, Tom Fisk, Tony Schnagl, Vlada Karpovich, Yan Krukov, Yaroslav Shuraev


Special thanks to streambeats.com for the music used in this video.


#atari #retrogaming #sesamestreet

All Comments (21)
  • @BradTheProducer
    Snoopy and the Red Baron was an S tier game. I played it constantly as a kid. The music sounded amazing, and it was also the first game I ever found an easter egg in! In the summary screen after each level, if you let it just sit for a while, a secret song starts playing. I found it when I left it on the screen to take a bathroom break, and came back to a mysterious march playing and was totally freaked out at first.
  • @SylveonTrapito
    I still have a bootleg argentinian Atari multi cart with the Mickey, Snoopy, Smurfs and the Donald Duck. I never knew is was never released. But the game was here around 1989 or 1990.
  • @brandong.1857
    It was cool seeing footage of some of these unreleased games. Another great video pojr.
  • @Yousef77077
    Thanks a lot for the shoutout, Pojr! It really made our day :)
  • @nightbirdds
    My parents had given me those Sesame Street games. Got a lot of fond memories about those. The Big Bird one in particular got a lot of play. Those levels with the invisible chutes were kind of brutal, though.
  • @JohnMartin-ll9cw
    Hard to believe Atari managed to make a controller like the Wii Balance Board before it was even a thing...
  • @skRapKlan
    I recommend you check out the ancient history of "Sierra" and their development of Disney game for the Atari and other home computers before they went full in and focused on the home computers, where they made their brand! A worthy search would be Al Lowe ( he was one of the lead developers for those games in the early days of Sierra)
  • @FeralInferno
    I wonder if "Miss Piggy's Wedding" was intended to be a movie tie-in with The Muppets Take Manhattan.
  • @RetroJack
    Almost 12,000 subscribers - so cool seeing your channel grow! 👍👍
  • @Larry
    They could have gone for kids as the 2600 was getting older at that point, so maybe Atari thought the system might become a hand-me-down to younger brothers/sisters while the older kids upgraded to newer hardware like the 5200.
  • @HelloMyNameIsRED
    I remember first time seeing that controller was in the AVGN intro, thinking that it was one of the most bizarre controller I've ever seen by that time.
  • @blakegriplingph
    The edutainment angle was explored in an ad for the 2600 when it was sold in the Philippines during the early 80s. Ferdinand Marcos banned all electronic games at the time (or at the very least, arcade games and pinball machines) in response to a moral panic, so some video game resellers attempted to downplay the consoles as a games machine and present them more as an "educational" tool through software such as BASIC Programming.
  • @Gojiro7
    Dang this video is a double whammy, I never realized how many novelty controller is the Atari had or that it had so many canceled games, this is quite the rabbit hole that has potential for more videos if you ask me
  • @Digiflower5
    Wow the animation on these games look great. Thanks for shortening the intro a bit. The intro still feels a tad forced though. You may want to convey the intro info with visuals a bit more and less audio to help with flow. Awesome video though I had no idea this stuff existed. :)
  • @Solidier1
    I'm sure kids back then really don't care what games they're playing. Something like the Atari in the 80s was like getting a PS5 or a Gaming PC. The revolution was extraordinaire as technology advance. Seeing their favorite cartoon characters on a video game was like seeing a celebrity on the Sega Genesis in the 90s. Will say though that adding a cassette player that played games like the Commodore was very impressive. Heck using a vinyl to play games like Mario would of been cool.
  • @8ozz220
    Correction for the second part of the video at about 2:20. This definition of consoles not having software built in mostly applies to hardware made after the 1st generation. Every console before the fairchild had all their games built into them, and even after the fairchild and 2600 consoles like the vectrex had a game prebuilt into the machine.
  • @chrisp1601
    Another excellent episode on underlooked video game history. Great job!
  • Fascinating. I had an Atari 2600 when I was a little kid but never knew about this stuff. Your voice is very similar to that of Rerez. That channel only talks about rubbish games nowadays, so I tuned out, but you just reminded me of it.
  • @caucasoidape8838
    The green screen tinge on Pojr's hair, makes him look like a caveman ninja.