How to calculate Total Addressable Market (TAM) - Startups 101

229,071
0
Published 2020-02-25
Our team at Slidebean can help you scale your Startup ► youtube.slidebean.com/TAM
Subscribe to our FREE weekly startup newsletter ► youtube.slidebean.com/TAM-news

--

What is the Total Addressable Market, and How to Calculate it -

In this episode, we break down basic definitions such as TAM, what are the most common mistakes made while calculating and presenting this to investors, and how to estimate it properly. Steve will also demonstrate the simple formula that applies to every startup, no matter what the industry is.

#slidebean #startups #TAM

Check DreamIt's Youtube Channel: youtube.com/user/DreamItVentures
Follow Steve Barsh: www.linkedin.com/in/stevebarsh/

--

About Slidebean

Slidebean is a platform for founders to scale their startups. Our platform offers everything you need to build your startup, your pitch deck, set up your company, and start gaining traction.
Our team of experts can also help you write and design your pitch deck and build the financial model for your startup.

--

Follow us
Twitter: twitter.com/slidebean
LinkedIn: linkedin.com/company/slidebean
Instagram: instagram.com/slidebean
Facebook: facebook.com/slidebean

Caya
Twitter: twitter.com/cayahere
LinkedIn: www.linkedin.com/in/caya/

All Comments (21)
  • Pure gold. Just redid my TAM slide. GUILTY as charged as a top-downer. Total convert now my entire life is about bottom up! THANK YOU yet again.
  • Still no change on the market. We are already in the big crash, Inflation is a catastrophe. This CPI report is a colossal failure. To bring the housing market to a halt, the FED will have to pull all the stops. The unfortunate issue is that other markets are being decimated. If you want to stay green, you have to rely on a lot of diversification. Currently up 14% and being careful. Still a better deal than leaving it in a savings or checking account yielding 0-1 percent interest
  • @naava1978
    I LOVE this GUY! Please collaborate with them again. I loved this video and saw so much value.
  • @brianndege5331
    This video is awesome, I'm a victim of top down approach and today the approach will change. Greetings from Kenya slidebean
  • @ajeeli_travels
    Amazing, thank you! ... I think a lot of people don't understand how important this video is !
  • @excel2minutes
    Great content. Please make a video on the assumptions one usually do while calculating TAM, SAM, market sizing. Also, where top down and bottom up approaches are effective.
  • Not only this video is gold info, but has the right aproach in how to take on a market, and how your firm construct a key advantage over that spot. Guys and Gals of Slidebean for me you have surpassed the already high expectation that i had over your content.
  • @user-zw7cd7pe4u
    Well that would be impossible to do considering I'm in my late 50s and I'm more interested in investments that could set me up for retirement in my 60s, my goal is at least $2million.
  • @chloealix8063
    Absolutely amazing and the best thing I've seen. So simple and clearly explained. Thank you so much!!
  • @k80ahh
    I love these videos and they are super helpful. Can you make a more detailed video with multiple examples showing how to obtain good data to calculate bottom-up TAM. It isn't obvious or easy to understand how to figure out how many ideal customers are in the segmented market I will use in my estimate.
  • @kapetanioss
    Thank you! That was super helpful <3 Informative, exhaustive, clear and to the point - the best content on pitch decks I've gone through so far! Soooo grateful to come across this video!:) Good luck @Slidebean!
  • @MikeLingle
    Great walkthrough of TAM! It seems like growth (CAGR) of the target market is also an important element to mention to investors.
  • @adikrashnik
    this is the most practical helpful video I've seen in my life
  • @Superstud11
    Thank you for posting. I've been a senior sales executive for years. Companies coming from overseas want to be successful in the US but they don't have the right approach. I will be sure to forward this to the many who ask me for help understanding strategy.