Steve Jobs - Courage

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Published 2016-09-08
This is a clip from the D8 Conference, recorded in 2010.
Steve Jobs is talking about the courage it takes to remove certain pieces of technology from Apple products. This happened after the iPad was introduced without support for Flash, just as the iPhone, back in 2007.

This clip adds some perspective into the debate of Apple's new AirPod and the decision to remove the traditional analog audio connector from the iPhone 7. This kind of decision is not new to Apple.

The interview occurred 6 years ago, and Steve Jobs was already using the word "courage" to explain why the company does things the way it does.

All Comments (21)
  • @X_uheard
    "If we succeed they'll buy them and if we don't they won't" just beautiful.
  • @TheWhatever56
    sums up the current headphone jack situation perfectly
  • @myt613
    This Guy is a LEGEND. His heritage will live through generations. He just summed it up, I mean the controversial headphone jack these days. This is Apple's Philosophy, and I'm so glad that they haven't changed. The future is Wireless.
  • @yanja640
    The sparkle in his eyes when he said: "We want to make the best products in the world!" It reminded me the limitless passion of a kid! Such a remarkable person!
  • @eriktorres6067
    If Steve Jobs was alive he would never allow for the removal of the headphone jack...
  • @xivok
    Tim Cook should watch this in a loop
  • @cwaddle
    He's got a great mix of talent and his talent covers pretty much everything. He know what people want but he also know what would be better for people that people didn't know. He's energetic and passionate, a great speaker and brave. Not to mention his phenomenal understanding of "how things work" but he's able to talk about them without the technicalities.
  • @ChrisMEMEToy
    Steve is rolling in his grave seeing the iPhone 7 reveal
  • such a great man, a real shame he wouldn't listen to his doctors and isn't with us any more but what an amazing guy.
  • I love this. I hate the post-Steve Apple community. Every time some new Apple product comes out, a minority of people are like "If Steve were alive, he wouldn't allow this." Yeah do you know him better than his colleagues at Apple? This video shuts all of them up.
  • @ScotchLAD
    This speaks volumes about the current situation. Jobs was a genius.
  • @ELV547
    Watching this in my iPhone. Steve jobs and his team changed our world.
  • @avatar1o1234
    Did you guys know that Apple Products were the first to have a universal headphone jack. When Apple made this move everyone went to shit because they had to buy Apple headphones. Now look. Everyone is using apples idea. Lol I am glad they're removing the headphone jack. Cause in a coupe of years, everyone will be using Lightning. Or at least USB c for music.
  • @Fascistbeast
    He is a communicator anyone can understand in a complicated medium computers👏 Makes it sound easy!
  • @Foodforthoght
    This is why this man is legend he was doing all this and he knew he was close to his demise rest in peace to a true American hero
  • @nobiggietv
    Pouring one for my ninja Steve as i type this. Bless up Steve...bless up.