Industry of LIES - Mobile Game False Advertising

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These games aren't designed to have customers. They're designed to have victims.

"Grind 300 hours for a skin or pay 2$ for it?" - Every mobile game ever

Remember when Google play had an easy to use report button? Now you must go through so many steps: mails, screenshots, name of the game, id and the like that made reporting bothersome. Google helped these companies lie.

I remember growing up as a kid in the 2000s and thinking people would just make quality free games out of some sort of creative passion. Man I miss that naïve optimism.

Thanks for covering this. I've gotten ads like this for years, they're horrible. Not only is it a false representation to the actually content, but the ads are often HEAVILY sexualized. It's disgusting and it's frequently aimed at kids.

PSA: On Steam, someone created a game where you actually play the game in the ad. They have a few of them including that Hero Wars game and the pin-pull game plus a few others. The game is called: "YEAH! YOU WANT "THOSE GAMES," RIGHT? SO HERE YOU GO! NOW, LET'S SEE YOU CLEAR THEM!"

My father before he died, caught on to the mobile games industry predatory nature and believed that that reflected the state of the games industry as a whole.

I never realized how evil these mobile games are. I could always tell the ad was a scam. But these companies are trying to suck money out of the most vulnerable of people.

And websites and platforms wonder why people use ad-block. The ad industry has zero respect for the people they advertise to and will stop at nothing to get clicks or attention even if it means annoying, tricking, or flat our lying to people. They have been doing the same thing for decades and have not shown any interest in cleaning up their industry. This is why I do no feel the least bit bad about using ad block.

It's becoming a meme on to itself. Like your game has "made it" when it does a fake ad where you've got a mother and child in a cold broken down house with the "player" doing a terrible job of repairing it

The most common trope I see in mobile game ads is the one where a female character gets jilted by her lover leaving her homeless with a small child. They always end up in some ramshackle house and then the ad shows the supposed way you'll help her, which vaguely coincides with the gameplay offered by the advertised game. It always has the bed being made, and the fire being lit, but the "player" then always fails to close the window that freezing gusts are blowing through and the level progress is erased. So many games use this scenario in their ads.

I never understood why they don't just make the game that they advertise and looks interesting

This is one reason adverts aren't adverts to me. They just piss me off. They're a punishment. Not an advertisement.

Time for consumer protection agencies to start taking a look at the mobile market (something that is log overdue...) and suing the pants off these companies.

These games are what I imagine a game designed by AI would look like, if that isn't infact what it is.

I love how what feels like every single mobile game ad on what-used-to-be-Twitter now has a community note saying “by the way, this isn’t the actual gameplay”. But still a terrible trend.

Mobile gaming hit the scene a lot like an intruder breaking into your house and beating your parents up for their CC info. A mostly unkind and uncaring environment.

We should all start reporting these fake mobile game ads

And YouTube wonders why people are so resistant to their opposition to ad blockers. If the shitty ads weren't so ubiquitous & migraine-inducing, I know at least I wouldn't feel the need to put so much effort into avoiding YT ads at all costs (despite YouTube regularly making it increasingly difficult to do so...) 🤷‍♂️